Zombie Bob’s Pizza – South Carolina Pizzeria Serving Up Giant Pizza Slices and Social Fun
Zombie Bob’s Pizza is a Charleston-based pizza restaurant that is known for their beer infused sourdough crust recipe. Their marketing strategy is word of mouth and a heavy social presence to connect with their customers. AR filters are extremely popular with their audience, they are highly shareable, and AR filters support their social and mobile first strategy.
Because of this approach, they worked with Groove Jones to create a fun social share AR filter on both Snapchat and Facebook. The filter displays a fun and gruesome splatter effect and a never-ending animation of pizza slices flying into the customer’s mouth when they open wide.
The AR filter can be found on the social platforms and can be activated by scanning in QR codes or Snapcodes found on table tents and printed materials on-site.
AR Filters – Snapchat Lenses and Facebook Filters
The filter can be unlocked and shared by simply scanning in the codes that are available onsite or through your friends feed. Below is a sample of the Snapcode to activate the lens on Snapchat.
See More AR Related Campaigns
- Toyota USA and the TRD Pro AR Experience – https://www.groovejones.com/toyota_trd_ar/
- Western Union is Using Social AR for a Series of Pop-Up Events – https://www.groovejones.com/western_union_social_ar/
- Perot Museum DinosaurPachyrhinosaurus Lens- https://www.groovejones.com/perot_museum_snapchat_ar_lens/
- Amazon.com Using Augmented Reality to See Fashion and Fitness – https://www.groovejones.com/amazon-ar/
- FX Networks American Horror Story Comic-Con AR Experience – https://www.groovejones.com/fx_ahs_comic-con/
- American Airlines AR Wayfinding – https://www.groovejones.com/american_airlines_arkit/
- Zombie Bob’s Pizza Snapchat AR Lens – https://www.groovejones.com/zombie_bobs_pizza_snapchat/
- Frothy Beard Brewing Company Snapchat AR Lens – https://www.groovejones.com/frothy_beard_brewing_company_ar/
Feel free to reach out to us if you have any questions about our capabilities and activation services.
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