Groove Jones

AWARD-WINNING NEXT-GEN TECH (XR, AR, VR, ML, AI, WebGL) STUDIO

  • Home
  • About Us
  • Case Studies
  • Capabilities
  • News
  • Awards
  • Sandbox
  • Careers
  • Contact Us

October 28, 2021

The Perot Museum’s The Whynauts Win Gold 2021 MarCom Award

The Perot Museum’s The Whynauts Win Gold 2021 MarCom Award

MarCom Awards honors excellence in marketing and communication while recognizing the creativity, hard work, and generosity of industry professionals. Groove Jones is thrilled to see our hard work on the series and collaboration with the Perot Museum of Nature and Science win a Gold Award in the Video/Film Nonprofit Category.

MARCOM GOLD

Gold: Video/Film Nonprofit

Client: The Perot Museum of Nature and Science
Campaign: The Whynauts
Agency: Groove Jones

About the MarCom Awards

Since its inception in 2004, MarCom has evolved into one of the largest, most-respected creative competitions in the world. Each year about 6,500 print and digital entries are submitted from dozens of countries. Check out this year’s winners gallery – https://marcomawards.com/winners-gallery/

MarCom is administered by the Association of Marketing and Communication Professionals (AMCP). The international organization, founded in 1995, consists of several thousand marketing, communication, advertising, public relations, digital, and web professionals. One look at the winner’s list tells you MarCom is the choice of the world’s creative stars. The largest, most prestigious creative firms in the marketing and communication field compete for MarCom recognition.

Check out the Whynauts

The Perot Museum partnered with Groove Jones to develop an interactive component to its STEM (Science, Technology, Engineering, & Math) education programming. The result was a highly engaging and fun video series, aligned with TEKS (Texas Essential Knowledge and Skills) that brings a new learning experience to students across Texas.

The Whynauts series is not a virtual museum tour. The Whynauts feature adventures both inside the Perot Museum and they travel anywhere across Texas! Yes, by the use of digital visual effects, the cast travels to all points around the state in the Whynauts QuadCopter. They also use their Imagination Station – a 3D holographic machine that transports the Whynauts instantaneously to different environments and situations.

The Whynauts connect what’s happening in classrooms while creating connections to our local community — whether that is how to predict tomorrow’s weather or knowing what dinosaurs lived in Dallas more than 100 million years ago.

The 10-episode series is sponsored by the Perot Foundation, the Lamar Hunt family, Lyda Hill Philanthropies’ IF/THEN Fund at Texas Women’s Foundation, and PetroCap. Each episode includes a bilingual, standards-aligned curriculum and educator resources delivered to educators.

The program supports parents and students through hands-on, fun supplemental activities. Teachers can use the series as a resource for science learning and STAAR review! Students in grades K-8 learn alongside The Whynauts, discovering and developing deep knowledge about the topics teachers cover in their classrooms. These in-depth videos, educator guides, and student activities bring STEM to life— igniting a spark of joy amid current learning loss due to COVID-19.

Over 60,000 students have registered for the first five episodes, and several districts have incorporated The Whynauts into their curriculum!

 

Case Study – https://www.groovejones.com/the-whynauts-perot-museum/

 

Looking to supercharge your creativity or need help with an upcoming program? Reach out to us and we can help.

Contact Us - Interested in Learning More? Talk to One of Our XR Strategists.

  • Hidden
  • Hidden

Related Posts:

  • Platinum, Gold, and Silver Awards in the 2022 MUSE Creative…
  • Groove Jones Wins Seven 2021 NYX Marcom Awards Including 2…
  • Groove Jones Wins Three 2022 NYX Marcom Awards, Including 2…
  • Dallas AAF 2022 Addy Awards - Groove Jones Wins 4 Addy…

Related Posts:

  • Platinum, Gold, and Silver Awards in the 2022 MUSE Creative…
  • Groove Jones Wins Seven 2021 NYX Marcom Awards Including 2…
  • Groove Jones Wins Three 2022 NYX Marcom Awards, Including 2…
  • Dallas AAF 2022 Addy Awards - Groove Jones Wins 4 Addy…

Application Development

  • Mobile App Development
  • Web Site, HTML5, and WebGL Development
  • Custom Desktop App Development

AR (Augmented Reality)

  • Social Camera Effects, Filters and Lenses for Facebook, Instagram and Snapchat
  • Web AR
  • Mobile AR Apps
  • IoT / HMD AR and AR Glasses Development for Magic Leap and HoloLens
  • AR for Print – Murals, Posters and Packaging

VR (Virtual Reality)

  • VR Content Creation – Live Action 360 Video Production Services
  • VR Content Creation – CGI and VFX

Video and Camera Technologies

  • Video and Camera App Development – Social Share

WEB DEVELOPMENT

  • Web Site, HTML5, and WebGL Development

GrooveTech™ – License our Technologies

  • What is GrooveTech™
  • AR Object Toolkit
  • XR Avatar Station™ – Portable Volumetric 3d Scanner

FROM THE EXPERTS

  • Social AR 101 – An Insider’s Guide to Social Augmented Reality
  • Facebook, Instagram AR Filters and Snapchat AR Lenses

QUESTIONS?

Feel free to reach out.
Contact Us

(214) 749-0094 EMAIL US

© 2022 Groove Jones LLC    |    All Rights Reserved    |    Made by real nice people in Dallas, TX.