Dallas Mavericks Launch “Masketball” Fan Engagement Web AR Game The Dallas Mavericks have tapped Groove Jones again to create Masketball – a gamified digital AR experience for their fans. The game is part of a promotion with the UT Southwestern Medical Pediatrics Group and promotes the idea of wearing a mask to help combat the … Continue reading Dallas Mavericks Launch “Masketball” Fan Engagement Web AR Game