Groove Jones

AWARD-WINNING NEXT-GEN MARTECH (XR, AR, VR, ML, AI, WebGL) COMPANY

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December 31, 2019

3D & VFX for Commercial and Interactive Productions

3D & VFX for Commercial and Interactive Productions

3D and VFX is where we started and are in our DNA. From VFX for short formats to feature-length animated productions, our leadership team has produced and directed multiple feature films. We’ve provided visual effects for broadcast commercials (Audi, Fiat, Hasbro, and Coca-Cola) and music videos for Katy Perry and P!nk. We continue to work in the commercial production space. However, that has evolved over the past decade.

3d billboard

While we still do VFX for commercials, we are now putting out talents to work on anamorphic billboards, VR headsets, smartphones, tablets, and mobile applications that are windows into the world we create.

With over 30 years of experience, we continue to deliver the highest quality experiences for any screen.

Our Services

3d bottle

  • Blender
  • CGI/Motion Graphics/VFX
  • Audio and Sound Design
  • Post-Production and VFX
  • Real-Time Render
  • Maya
  • Unreal Engine
  • Unity
  • Volumetric Capture
  • Animation

Reach out for more information – https://www.groovejones.com/contact/


3D & VFX Client: Samsung

samsung OLEDTo showcase the incredible quality and cutting-edge features of the latest Samsung TVs, Groove Jones employed a fusion of advanced techniques to bring the content into the 4th dimension. Using their proprietary GrooveTech AI, they transformed 2D images into immersive, three-dimensional experiences. This was achieved by extracting depth maps, segmenting foregrounds and backgrounds, and generating geometry to make the elements seemingly leap from the screen into the viewer’s space. This innovative process was further enhanced by a lively interplay between the Neo QLED and OLED TVs, resulting in a captivating and immersive viewing experience like no other.

Check out the case study here – https://www.groovejones.com/samsung-neo-qled-8k-oled-tv-30-spot/


3D & VFX Client: Spirit Halloween

Yes, it looks like a 3D billboard, but it is a forced perspective illusion that we created for Spirit Halloween, and it appeared in Times Square this Halloween season. The Groove Jones team was asked to create this eye-catching OOH experience that features Jack the Reaper as he smashes through this oversized digital billboard in New York’s Times Square and reaches out to grab onlookers below. The animation begins with the Spirit Halloween logo and URL callout. Then all of a sudden, a powerful force begins to punch the billboard as if it wants to break out.

Check out the case study here – https://www.groovejones.com/time-square-ooh-animated-3d-billboard-for-spirit-halloween/


3D & VFX Client: Intel

Intel VRTo help explain how 5G networks will be a huge part of our lives, Intel is using VR to take you on a journey of what the future looks like. Groove Jones and Intel’s experiential team Infinity Marketing worked together to create this fantastic journey that debuted at the CeBIT Conference in Germany. The entire production was delivered as a pre-rendered CGI experience.

Check out the case study here – https://www.groovejones.com/intel-uses-vr-explain-future-5g-networks/


3D & VFX Client: Ford

Ford VRWe were asked by GTB and Ford to create an immersive and interactive VR experience for the public and press to get a firsthand look at the deep suite of Ford Co-Pilot360™ safety products.  The production was 100% CGI and involved the creation of multiple environments as well as fully interactive gameplay and tracking.

Check out the case study here – https://www.groovejones.com/ford_co-pilot360_vr/


3D & VFX Client: FX

American Horror story AwardDebuting publicly for the first time just outside the convention center at the Hilton Bayfront Park, FX built an immersive American Horror Story VR experience for fans inside a dark, ominous-looking silo. North Kingdom, the creative agency, selected Groove Jones as the VR studio to help bring their vision to life. This was not an experience for the faint of heart. This was top-notch horror, and fans were given a glimpse into what was ahead in this year’s super-secret season. The entire production involved CGI and VFX, which were displayed in real-time using Unreal Engine.

Check out the case study here – https://www.groovejones.com/fx-american-horror-story-fearless/


3D & VFX Client: Covestro

Covestro VRThe automotive market is undergoing rapid and fundamental changes with autonomous driving, ride and car-sharing, and vehicle electrification. Covestro is a leading producer of advanced polymers and high-performance plastics in North America and worldwide. Groove Jones worked with the Covestro Future of Mobility (FoM) team to launch a new VR (Virtual Reality) experience allowing you to enter that future. The production involved character, environmental design, and application development.

Check out the case study here – https://www.groovejones.com/covestro-future-of-mobility-vr/


3D & VFX Client: Constellation Brands Modelo

ModeloMural.comCelebrate Dia de Los Muertos this year with Modelo and augmented reality! Dia de Los Muertos is a celebration of life that honors the dead in Mexican culture. Groove Jones worked with the Constellation Brands Beer Division Southeast team to create a unique OOH and point-of-sale campaign that brings the Modelo art pieces to life through the power of AR. All you need is your phone to activate the experience. The AR experience depicts traditional Dia de Los Muertos imagery with marigolds, an offrenda, candles, and a beautiful Katrina holding an ice-cold Modelo Especial.

Check out the case study here – https://www.groovejones.com/modelo_ar_dia_de_los_muertos/

 


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Application Development

  • Apps – Mobile, Desktop and Touchscreen Development
  • Mobile App Development
  • Custom Desktop App Development

AR (Augmented Reality)

  • Social Camera Effects, Filters and Lenses for Facebook, Instagram, TikTok and Snapchat
  • Web AR
  • Mobile AR Apps
  • IoT / HMD AR and AR Glasses Development for Magic Leap and HoloLens
  • AR for Print – Murals, Posters and Packaging

VR (Virtual Reality)

  • VR Content Creation – Live Action 360 Video Production Services
  • VR Content Creation – CGI and VFX

Video and Camera Vision Technologies

  • Video and Camera App Development – Social Share

WEB DEVELOPMENT

  • Web Site, HTML5, and WebGL Development

3d OOH Billboards (Anamorphic and Forced Perspective Ads)

  • 3D OOH Billboards (Anamorphic and Forced Perspective) Ads

GrooveTech™ – License our Technologies

  • What is GrooveTech™
  • AR Object Toolkit
  • Avateer™ – CGI Real-Time Character Puppet Animation System
  • FanScan™ – Face Scan Avatar Mobile System
  • XR Avatar Scanner™ – Portable Volumetric 3d Scanner

FROM THE EXPERTS

  • Custom VR Training Systems for Immersive Learning and Safety
  • Custom AR Experiences for Digital Marketing
  • Social AR 101 – An Insider’s Guide to Social Augmented Reality
  • Facebook, Instagram, TikTok AR Filters and Snapchat AR Lenses
  • What is WebGL?
  • Holograms 101 and Their Use in Today’s Marketing
  • AI Prompts for Generative Art – Midjourney, DALL-E, and Stable Diffusion
  • 3D Billboards 101 – Anamorphic and Forced Perspective OOH Campaigns

QUESTIONS?

Feel free to reach out.
Contact Us

(214) 749-0094 EMAIL US

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