Groove Jones takes Top Honors In 2020 MUSE Creative Awards
With submissions numbering up to 4618 entries, submitted from more than 57 countries, Groove Jones has taken 2 Platinum Awards in the 2020 MUSE Creative Awards competition. The winning work was created for Constellation Brands’ for the Modelo Dias de los Muertos AR Mural campaign in the categories of Outdoor Advertising and Experiential & Immersive.
Groove Jones has taken home numerous awards for this campaign this year, but winning a MUSE Creative Award is really special.
PLATINUM WINNER – CONSTELLATION BRANDS – MODELO – OUTDOOR ADVERTISING
PLATINUM WINNER – CONSTELLATION BRANDS – MODELO – EXPERIENTIAL & IMMERSIVE
The MUSE Creative and MUSE Design Awards are international competitions catered to professionals from the creative and design industries, who help foster new horizons for their industries. “It is our privilege, as always, to honor these remarkable individuals,” said Kenjo Ong, CEO of both competitions. “They have more than earned their achievements.”
Under the administration of the International Awards Associate (IAA), both awards are judged by a panel of professionals, who have received accolades in international settings. IAA oversees awards and recognition programs, assembles judging panels, and sets rigorous standards for both competitions.
Grand Jury Panel
The judges for this year’s competitions were as many as 56, from up to 22 countries. These exceptional professionals belong to leading companies in the creative and digital industry from around the world, with some of them belonging to notable groups such as Tiago do Vale Architects, Neil Poulton Industrial Design, Icona Design, ATELIER CENTRAL, Eleven Inc., Cutwater, MUH-TAY-ZIK / HOF-FER, Grayling, Saatchi & Saatchi NY, Coley Porter Bell, ADBRAIN Inc., etc.
All entries are evaluated based on their respective industry standards. During blind judging, panelists look at factors such as the quality and effectiveness of concepts utilized, then selecting winners from a deep pool of international submissions.
Participation of International Brands
A large number of entries were also representing familiar international brands and agencies. The dedication to their craft is properly conveyed through the works themselves. Entries which represented brands and agencies such as Constellation Brands, Pan Pacific Hotels Group, IKEA, Sony Pictures Home Entertainment, Rolls-Royce, Les Ateliers Louis Moinet, Dell Technologies, BMW, Ferrari, The Coca-Cola Company, Hewlett Packard Enterprise, Tommy Hilfiger, Maybelline New York, and W Hotel rank among the winners for this year’s competition.
“Being crowned a victor in the MUSE Awards is beneficial to one’s career,” Ong said. “With an exceptional panel of judges, paired with rigorous judging processes, only the best can be given a title. With the competition getting fiercer by the year, I am personally very excited for 2021.”